Digital Development Through Trackable Marketing
Leeds Castle
51.2487° N, 0.6298° E
Client:
When it comes to iconic visitor attractions in the UK, Leeds Castle in Kent has to be up there with the best of them. As a member of the Association of Leading Visitor Attractions, we’ve been inspired by their campaigns and approach to marketing for a while.
The marketing team at Leeds Castle approached us at Navigate to support their digital advertising and ensure brand-building campaigns continued to deliver.
About
Witnessing Leeds Castle in Kent for the first time is an unforgettable experience, as it emerges grandiosely from the moat, a sight that has captivated visitors since the 12th Century. Beyond its historic allure, the castle boasts 500 acres of picturesque parkland and formal gardens featuring daily events and year-round attractions. The enchantment extends far beyond Leeds Castle's storied past, ensuring a compelling reason to return repeatedly.
Visitors can explore various attractions within the castle grounds, including the charming Culpeper Garden in English cottage style, the Lady Baillie Mediterranean Garden, a maze and grotto, falconry displays, shops, children's playgrounds, and more. Additionally, Leeds Castle offers the chance to stay on-site, with accommodation such as Holiday Cottages, luxurious Bed and Breakfast bedrooms, and medieval Knight's Glamping tents.
For those seeking an extraordinary experience, the castle provides twenty luxury bedrooms, ranging from battlement bedrooms to staterooms, available for booking as part of a private event within the ancient walls of this over 900-year-old marvel.
“The fact that Navigate is a specialist agency in visitor attraction marketing was a huge draw for us to bring them in to support us over this period. The team is organised and the onboarding process has meant we’re all on the same page with our campaigns. We’re looking forward to working with them.”
Debbie Matthews, Brand, Marketing and Fundraising
We’ll be carrying out strategic advertising campaigns across all of Leeds Castle’s core revenue generation activity. Our team are experienced in developing campaigns to ensure return on investment for our clients, and Leeds Castle is no different.
As well as the fantastic visitor offering, we’ll be supporting their digital marketing campaigns for accommodation, venue hire and sports on site too.
Find out more about Leeds Castle
“For nearly twenty years, we’ve been supporting tourism brands around the world to grow revenue and visitor numbers. Leeds Castle is without doubt an iconic UK attraction and experience, and we’re looking forward to working with the team to ensure their campaigns deliver the results they require.”
Simon Jones, Managing Director
Leeds Castle joins Navigate's impressive client portfolio of tourism brands both large and small, including Yeo Valley, DFDS, the National Marine Aquarium, The Royal Geographic Society, Brighton i360 and Catalunya.